Alex Hormozi's NEW Facebook Ads Strategy (Andromeda Breakdown)

My colleague Matt just dropped this video breaking down Alex Hormozi's ad account. And as someone with a little inside knowledge, I can tell you he gets almost everything right. There are a few important nuances, though. So, if you're ready to completely change how you think about ads and understand how to run a couple thousand ads the right way, you're in the right place. That said, let's get into it. Have you guys seen Alex Hormozi's ads recently? All right, come over here. Check this out. All right, so we're in the ads library right now and I want to show you the ads he's running. Okay, look at these simple ads, right? White background, black text. If you're a seven-figure landscaping or hardscaping business, we want to help you scale. Next one. If you're a content agency doing a million a year, we want to help you scale. Next one. If you're a seasoned weight loss clinic practice, we want to help you scale. Now, he has 1,700 active ads running right now. Okay, we can go to the top just to show you 1,700 ads. Okay, and once we come down here, I'm going to go back to black and white images, okay? All calling out different avatars. Look at all this. So, once I saw this, I was like, this is crazy. I wonder if he's doing it with school too. And he is. Okay, check this out. So, over here on school, okay, they have 37. Now, real quick, I want to break down why this is happening. Okay, so first off, this is a huge number. Absolutely get it. Now, two things. First, these don't all have to be conversion ads. There's nothing saying every ad you run needs to make a sale. In fact, when you look at many ad accounts, especially from bigger brands, especially from people trying to grab market share, there are tons of ads running that aren't conversion campaigns. In fact, in Disruptor Academy, we talk about this all the time in the brand development efforts, and I'm doing it inside my stuff. If you go to the ads library